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Contracting green product supply chains considering marketing efforts in the circular economy era

Li, G; Wu, HM; Sethi, SP; Zhang, X

Zhang, X (corresponding author), Beijing Inst Technol, Sch Management & Econ, Beijing 100081, Peoples R China.

INTERNATIONAL JOURNAL OF PRODUCTION ECONOMICS, 2021; 234 ():

Abstract

Green product design is an effective instrument for achieving a circular economy. To promote green product development, downstream retailers often ent......

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