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C2C interaction in the online review system: Effect of other customers' responses on subsequent review volume

Zhang, M; Wang, L; Li, YW; Wang, AL

Li, YW (通讯作者),Tianjin Univ, Coll Management & Econ, Tianjin, Peoples R China.

TOURISM MANAGEMENT, 2022; 93 ():

Abstract

Customer-to-customer (C2C) interactions can be realised through other customers' responses (OCRs) in the online review system. However, the externalit......

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