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Item-by-item Versus Matrix Questions A Web Survey Experiment

Liu, MN; Cernat, A

Liu, MN (reprint author), SurveyMonkey, Palo Alto, CA 94301 USA.

SOCIAL SCIENCE COMPUTER REVIEW, 2018; 36 (6): 690

Abstract

While the choice of matrix versus item-by-item questions has received considerable attention in the literature, it is still unclear in what situation ......

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