Competitive Poaching in Search Advertising: Two Randomized Field Experiments-MedSci.cn - 梅斯（MedSci）

Competitive Poaching in Search Advertising: Two Randomized Field Experiments

Bhattacharya, S; Gong, J; Wattal, S

Bhattacharya, S (通讯作者)，George Mason Univ, Sch Business, Informat Syst & Operat Management, Fairfax, VA 22030 USA.

INFORMATION SYSTEMS RESEARCH, 2022; 33 (2): 599

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